How to Design Like a Yogi

As a business owner, there is so much to think about from teaching to administrative work to making sure you’re getting paid. There’s always something to be done.

One area you should not ignore is your branding. From the logo you choose to the colors you select, design is an integral part of expressing your business in a visual way.

Connie Holen, Digital Marketing Manager and Designer for the Business of Yoga, ignites your creativity as she walks you through a three-step process for creating a visual representation for your business.

She teaches you to tap into your sankalpa, root intention, to help you get clear on your underlying reason for teaching yoga. Once you are clear, you’ll also learn color associations and how to pick the right colors for your business. Visual can have a strong impact on your audience and you want to ensure that you are conveying the correct message.

Remember that when your message and your visuals align magic happens. In the comments below, let us know what colors you have selected for your branding.

Interested in more marketing training?
Check out our upcoming Yoga Business Bootcamp to jumpstart your business and learn all the yoga business essentials in just 3 days!