Narrow your focus, find your tribe - Avatar Clients

When running your own business, one of the most important aspects is to know who your client is. This is key to finding success in the yoga world and setting yourself apart from other teachers.

Who are you targeting with your services? Think about it for a moment. If you don’t know who you are targeting, how will you attract them?

In today’s video Karen and Justin share their main tip for defining your avatar client. Your avatar client is your ideal client - the type of client you want to serve with your business. 

We’re not just talking about defining based on gender or age, but getting really specific about who you want to teach. We believe that in narrowing your focus, you will find your true authentic tribe and a loyal following as a teacher. You will also find your own unique, niche in the yoga world.

Let us know in the comments who your avatar clients are!